Job SEO Manager, The Rocks

About Jaywing

Hi, we’re Jaywing.

We bring together data, creative, and technology to solve complex business problems and deliver measurable performance. Our work sits at the intersection of insight and execution—helping clients navigate an increasingly unpredictable digital landscape with clarity and confidence.

The Opportunity

This is a senior, hands-on SEO role with real ownership.

As SEO Manager, you’ll lead strategy across a portfolio of clients while staying close to the work—guiding technical optimisation, content direction, and performance delivery. You’ll play a key role in shaping how SEO (and GEO) evolves within the agency, while mentoring a growing team.

You’ll work closely with senior stakeholders across organic content, technical SEO, and broader digital strategy.

What You’ll Do

Strategy & Delivery

• Build and execute end-to-end SEO strategies aligned to client objectives.
• Lead technical SEO, content strategy, and off-page activity across accounts
• Translate data and insights into clear, actionable recommendations
• Continuously refine performance through testing, analysis, and iteration

Technical & Innovation

• Oversee site architecture, indexing, crawlability, and performance improvements
• Stay ahead of developments in technical SEO, AI, and Generative Engine Optimisation (GEO)
• Ensure content is structured for both search engines and AI-driven discovery

Client Leadership

• Act as a senior point of contact for SEO across key accounts
• Communicate strategy, progress, and results clearly and confidently
• Manage expectations and build trusted client relationships

Team & Operations

• Mentor and develop junior team members
• Improve internal processes and workflows
• Contribute to team planning, resourcing, and performance discussions

What You Bring

• ~5+ years’ experience in SEO, ideally agency-side
• Strong technical SEO capability (site structure, speed, indexing, etc.)
• Experience building and executing full-funnel SEO strategies
• Confidence working with analytics tools and translating data into insight
• Experience with tools such as SEMrush, Ahrefs, or similar
• Ability to manage multiple clients, priorities, and stakeholders
• Strong communication skills—able to simplify complex concepts
• Leadership capability, with experience mentoring or guiding others

Why This Role

• Work across a mix of enterprise and mid-market clients
• Be part of a genuinely integrated team across data, media, and creative
• Shape how SEO and AI-led search evolves within the agency
• A role with both strategic influence and hands-on impact

APPLY NOW to be considered. If your experience aligns, we’ll be in touch to take you through the next steps.