Job Director Sales & Account Management, The Rocks

We are Australia’s and New Zealand’s #1 Food Management Platform.

We are an innovative fast-growing tech company in the Food & Beverage industry and our goal is to revolutionise food in the office. We have been around in Australia for almost two decades and we are just getting started. We are part of Berlin-based B2B Food Group, which is active in eight countries with more than 3,000 partners, including some of the most prominent enterprises in finance, tech, and law.

This is a pivotal moment for the business, we’re entering our next phase of explosive growth in redefining workplace food experiences - and we’re looking for a Sales Leader who’s hungry to grow our Sales and Account Management team to the next level across Australia, New Zealand and Singapore.

About the Role

As our Director of Sales & Account Management, you’ll be at the forefront of redefining how workplaces across Australia (and beyond) experience food. This is a rare opportunity to lead the commercial engine of Australia’s #1 Food Management Platform - shaping strategy, closing major deals, and empowering a high-performing team to deliver exceptional value to some of the country’s most prominent enterprises. You’ll own our growth agenda across new business and key accounts, while elevating the success of our Account Managers. If you’re a strategic leader who thrives on impact, thrives in a fast-paced environment, and wants to scale a market-leading platform during a period of explosive growth - this role is made for you.

Key Responsibilities

• Sales Leadership: Oversee and manage all Key Account Managers across states, drive performance, and set a high bar for client acquisition and retention.
• Commercial Strategy: Define and execute sales strategies to grow revenue, increase market share, and improve customer lifetime value.
• New Business Development: Drive the acquisition of new enterprise clients by leading national catering tenders and securing high-value workplace food partnerships that fuel EatFirst’s growth across Australia.
• Team Development: Actively hire and build a high-performing sales team. Mentor junior team members and develop them into future leaders.
• Customer Relationships: Build strong relationships with enterprise and strategic customers. Represent EatFirst with professionalism and customer-first thinking.
• Cross-Functional Collaboration: Work closely with Operations, Product, Marketing, and Finance to ensure customer satisfaction and alignment with company goals.
• Sales Process Optimisation: Implement scalable sales processes, tools, and reporting to improve conversion, retention, and growth.

Skills and Qualifications:

• Experience : 6+ years in sales leadership, account management, or business development roles in B2B or enterprise sales, ideally in services, hospitality, SaaS, or corporate catering. Experience managing teams in high-growth environments is preferred.
• Customer Centricity: A deep understanding of customer needs, with a proven ability to build trust and deliver tailored solutions.
• Sales Strategy: Demonstrated experience in building scalable sales processes, forecasting, and performance tracking.
• Leadership: Strong people leadership with a track record of developing and empowering high performing sales teams.
• Communication: Excellent verbal and written communication skills; able to influence senior stakeholders and lead customer conversations.
• Growth Mindset: Entrepreneurial, adaptable, and excited by building something with impact.

What we offer:

This is a great opportunity to join a forward thinking team with a proven track record of success. What this role offers…

... a Career with a Purpose

• Grow your career with the market leader and innovation champion of its industry
• Work with an incredibly supportive and high-performing team
• Help to shape how offices order food and provide a great experience to their staff

... Compensation with Benefits

• Attractive salary package with paid parental leave benefits
• Birthday leave
• Gym perks and referral bonus for new hires

… an Upbeat Office & Team Culture

• Twice weekly team lunches, food samples, and a fully stocked pantry with snacks and drinks
• Monthly team events
• Diverse, open, respectful, and upbeat company culture

Seniority level

• Seniority levelDirector

Employment type

• Employment typeFull-time

Job function

• Job functionSales and Business Development
• IndustriesFood and Beverage Services

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